PROOF OF PERFORMANCE
A Toronto marketing company that delivers results for companies large and small
Whether you are looking for web marketing or small business marketing, we deliver results. You will also find we are a great source for marketing ideas (Read Wolfgang Franke’s marketing blog on hot topics such as email marketing and marketing and advertising with Google.)
Following are just a few of the generous testimonials we have received from our marketing and advertising clients. Contact us for more information, including the source for each testimonial.
“A creative and dedicated firm… helped my business grow so rapidly”
Following several less than satisfying experiences with numerous marketing companies in Toronto, this client decided to give us a try.
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After spending a good amount of money and time on every kind of advertising media, my carpet cleaning business was still struggling and I was not getting the return of investment I expected. I went through a number of graphic designers, web developers and advertising agencies and yet the ads were still not working…then I found Words at Work and met you Wolfgang Franke.
And since then, everything else is history. I was amazed and thrilled when you asked me about my business idea, thoughts and vision, which you managed very brilliantly to translate into a clear, focused and consistent marketing message across ALL advertising media.
Your choice of creative words, messages and USP have helped my business grow so rapidly that I was forced to stop advertising for a period of time to catch up with the great demand.
I have never met such a creative and dedicated firm like Words at Work. I just wish I had found you - Wolfgang Franke - years earlier and saved thousands of dollars and hundreds of labour hours…
Thank you Wolfgang for helping my business grow so rapidly and building the business brand I have always dreamed of.
Toronto’s premier roofing company reports “increased sales” and
“increased closing ratios”
See what happened when we were approached to provide both sales training and marketing planning.
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The introduction of an online customer service survey
contributed to increased sales and improved closing ratios. |
I would like to take this opportunity to extend our thanks with regard to services you have provided involving on-going sales training and related support.
Our sales staff (20 representatives) have realized increased closing ratios as a direct result of the workshops you have conducted.
Such sessions included drilling on over-coming price objections, communicating our unique selling point, bridging sales objections, conduct and company image. In addition, your initial evaluation of our reps to determine a tailored approach to each rep (based on their performance status), set the stage for compliance and cooperation on these key issues.
The initiation of our on-line customer service report card has also contributed to increasing sales by a) providing a mechanism where reps are aware of the fact that performance is monitored and b) provided a forum for our customers to express their views.
Your ongoing services with respect to website development, strategic planning, radio campaigns, etc., have contributed to our success as the number one roofing contractor in the GTA.
“Accurately accessed the gaps in our marketing efforts”
“Under marketing” is a common problem for private and public organizations, including The Markham Board of Trade. In short, they missed sales because their marketing materials failed to communicate what the organization actually delivers. After we volunteered to help fill the gap, the MBT provided this testimonial.
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Words at Work Advertising not only accurately accessed the gaps in our marketing efforts, but provided solutions that are helping us successfully reposition MBT to attract more members and to increase member retention. Wolfgang restructured our website to make it easier to find and easier to navigate. In addition to providing exciting new copy, he guided us through the maze of search engine optimization. As a result we’ve experienced a steady increase in page views and average time on site stats.
Our print materials also benefitted from his expertise, including a new corporate brochure, display booth and membership materials. His branding and key messages permeate everything from our e-newsletter to our corporate correspondence.
Listen to this man, he can help you.